5 Benefits of Content Creation

Great technology has made it possible to collaborate, record, edit, publish and create content all from the same resources. Great technology and software have made this possible, but why is content creation making so much buzz anyways? This is why at Basebone we want to empower creators through Baseplay.

Growing Appetite for Content

The global industry for content marketing is growing every single year with expectations that it will reach $269.24 billion between 2020 and 2024. The future is digital, it’s for individuals, companies, and organizations that have mastered creating quality content.

In 2020, the generation that grew up with digital content, Gen Z’s, and younger millennials are adults or becoming adults soon and with that, the demand for digital content will keep on growing.

Diversity in Content

A content creator can create with a wide variety of content including:

  • Blog articles
  • Whitepapers
  • Videos
  • Social media copy
  • Infographics
  • Interviews
  • Checklists
  • How-to guides
  • eBooks
  • GIFs & Memes

The type of content that you create should be in-line with your image, and strategy.

Mountain of Traffic

The formula is pretty simple. Great content = (More traffic + More leads + More followers/customers).

Consistency is key, and no matter what kind of content you create if you have a solid strategy it will begin to attract visitors, fans, and viewers. You reap what you sow and on the right platforms, your content can have the potential to reach thousands to millions of users.

Regular Posting Schedule

Do you ever feel stuck on what to post for social media? If you don’t create any content then you will find yourself stuck often. Creating content gives you time to learn about your audience, what you like, what you’re good at, and it provides value for free.

Providing value indirectly sells to people, and those who are interested in what you post will start to think of you as a thought leader. Regular content posting ensures that you stay you’re keeping your name in front of your followers.

Fostering Trust

Creating fresh, valuable, and reliable content without asking for anything in return will build trust between you and your target audience. Word will go around, and the better you are the more positive association people will have with your work.

Content creation is not an easy job. It is time-consuming, and a big commitment, but is it worth it? Definitely. That’s why we spent our time creating value through this article!

Find out more about us on Basebone.com!

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